You know, when I play for friends whos musical taste run to the local "classic" rock station which is most of them,
they say Pink Floyd, I suppose because of the echos and strange sounds. The other one I get is movie soundtrack music. Alot of times I tell people space music and that works for them. The truth is I just play what I play and I don't think about catagories except for rhythmic, ambient, noise, or melodic after I listen back to recordings.
In fact my favorite stuff that I have played I don't remember playing it when I listen back to recordings.
I have had to find a trick of forgeting a recorder is on for me to get in the zone. This video thing is way freaking me out cause I am thinking of how I look and how I sound. I fact just having people listening while I play can change what I play like. I have to get in a meditative state where there is no audience otherwise I fall back on my stock stuff and creativity is stifled.
I use labels on the web to get linked to people who play in similar veins; looper, ambient, experimental. If I sold my music or as Kris does promote events then I would do the same thing as him. You have to attract an audience to survive. This group, and my family and friends are my audience. Although I have gotten some response from other places since opening myspace and youtube accounts.
my 2 cents,
"Out here in the Great Beyond, everything is strange.
The sooner you get used to that, the better off you'll be."