|Hello Mark,|Most E-friendly researchers that I've heard and read (how to reduce carbon footprint) agree with RP Collier's email suggestion to first off stop or greatly reduce the consumption of beef (your own and your families' ). This weighs greatly in the big picture. (Disclaimer -- I'm neither scientist nor expert of course).
In a large chain of consequences, over & over ( a loop , eh?) it REALLY WOULD help slow up the massive deforestation taking place worldwide; more CO2 breathing trees could be spared. But it has to be in some serious numbers of people / populations.
The trick, as you've asked, is in illustrating this effectively to interested parties, and detailing how such small, easily accomplished steps & goals DO matter on a personal level.
I haven't stopped eating cows, but I have cut down by more than 60%. I live with a 30 year veggie. too. That sure helps me.
An exponentially growing population makes the issue more difficult, and maybe putting the brakes on THAT growth is perhaps the bigger first step in conserving & saving our planet. No great ideas as to how, other than allowing women to freely access birth control and have final say in their own families' size. Doesn't exactly mesh well with rampant capitalist consumerism. Or whatever label....
I was lucky enough to videotape Jane Goodall when she spoke in Asheville 4 years ago, and she pointed out that incrementally, through individuals changing, each person CAN make a difference.
She still had hope .... ( & so do I somehow...).
Peace -- green & musical,
Scott D/ WNC
On Sep 3, 2008, at 3:10 PM, mark francombe wrote:
Interesting thread for me today actually. Maybe you clever people can help?
Tomorrow I have a brainstorming meeting with my script writer, designer and a customer. He is from Telenor, the biggest phone company here in Norway. They also own the Pakistan and Ethiopian mobile networks, as well as some others.
I have to come up with (as creative director and main film director) a "concept" for a program (that is online - multi media - interactive - film - animation whatever.. program) that will help educate the employees of Telenor on what they can do both in and out of the workplace to reduce their footprints.
My company specifically specialize in interactive films, but we also dabble in games, e-learning.
So gang.. got any ideas? So far Im looking at the REALLY OLD and quite good EVE, that Peter Gabriel made back in the 80's, that was a landscape that deteriorated as the program, games, interactive puzzles and music went on.
So far we think we have an interface idea, the earth, something like google earth, but with cutaways and atmospheres, that not only deteriorate if you make the wrong choces in the program, but lets you view scenarios. This idea has been trashed by me, on the grounds that Doom and Gloom messages are not only ignored, but have the opposite effect, that people focus on the fact that you cant do anything!!! so Why bother???
Take for example the Gore film, obviously a genius work, rightly shown in all schools here. But of course 2 or 3 minor errors are discovered and a whole industry of websites and debunking programs pop up, overshadowing the obvious.
You guys are (and gals Zoe) are the most switched on, creative and informed bunch I know, so... help me help this multinational dinosaur do something!!!
Looking forward to crazy left fiels ideas...