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loop product viability (was: Orvilles to replace EDPs?)
Quoting Mark Sottilaro <email@example.com>:
> I have no idea who you talked to in 96, but the EDP was never that
> cheap. I remember looking into it around 93 and it was in the
Elmore Music in Peoria IL. when i went back when i finally had the money
together Dave Plunk (the senior salesman and former bandmate of mine; he
messing with me or anything) told me that the price had gone up and that
pissed that gibson was "yanking me around on this" (his words).
> market. Notice the demise of the Repeater. Cheap? Sure. Really cool
the demise of the repeater had much more to do with it's _ridiculous_
and technological comprimises. they wanted to sell it to DJs. the only
who wanted to buy it were musicians. they dragged their ass getting it out
door because they spent _way_too_much_time_ trying to make it do totally
pointless things like Loop Point Assist, realtime CFCard storage, and a
STUPID resample implementation.
the work they put on making Resample work the way it does so pisses me off
not even funny ... it should have been a simple placing of the FX Loop in
feedback path. their desire to make sure that you couldn't get too crazy
Resample must have cost them at least a few weeks of dev time.
if they had ditched LPA, put more memory on the motherboard, used CFC only
loop storage, and threw their marketing energy towards musicians purely
(instead of DJs) then they'd still be in business and i'd be using a pair
Repeaters now. and not having these huge headaches about where i'm going
> I think most of us love our little secret
> looping devices and techniques and this tiny community we've built.
looping will inevitably become a commodity performance technique just like
sequencing or drum machines. there is no stopping it. musicians who don't
the budget or social connections for large bands have a tendancy to love
looping once they've been introduced to it.
i've seen the number of loopers in my hometown grow significantly over the
8 years. like going into the coffee shop (where i got chastised by the
for playing "weird" music in his establishment, even though I FILLED HIS
and everyone was buying drinks) and seeing a local jazz guitarist with a
Boomerang. my new drummer mentioned offhand he had a Boomerang for
guitar. the indie rock bands that have Headrushes. this isn't even
people who don't leave their basement or read LD.
HEY GIBSON!! keeping the decade-old technology inside the EDP alive at the
of moving more units (by continuing to raise the price and barrier to
will definitely not keep the number of loopers from growing. they'll just
be buying EDPs.
lost repeat customer.
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